Both Disney’s Riviera Resort and The Villas at Disneyland Hotel saw their sales improve, helping overall direct sales to register its best January since 2020.

Disney Vacation Club's winter 2024 direct purchase incentives are not enough to blunt the effect of an $8-9 base price increase on its three actively-selling resorts.  

The Villas at Disneyland Hotel

Monday, January 29, 2024 is the final day before Disney Vacation Club prices increase on 3 resorts and the current wave of promotional incentives expires. 

Just weeks before sales of The Cabins at Disney's Fort Wilderness Resort open, direct sales of Disney Vacation Club points fell to one of its lowest levels since the global pandemic in 2020.

In November 2023, Disney Vacation Club direct sales were better than the same period one year ago, while also dropping to their lowest level in seven months.